Volkswagen and Datsun have started the Onam festivities by bringing joy to their customers. Both the manufacturers have mass delivered cars in Kerala on the first day of Chingam, the Malayalam New Year.
Volkswagen delivered 148 cars across the state, with their dealership in Kochi alone managing 40 cars. This is believed to be the most cars sold by a dealership on a single day in the state.
Speaking at the event Michael Mayer, Director, Volkswagen Passenger Cars India, said
Kerala continues to be an important market for Volkswagen and the custom of celebrating the festive season in a unique way further motivates them to make a great effort towards enhancing customer delight.
He added that they are happy to be a part of such an auspicious occasion in their customer’s life.
While Volkswagen managed 148 cars, Datsun took this up a notch by delivering 310 redi-GOs across the state on the same day. This is claimed to be a record for most cars delivered by any manufacturer in a single day.
Arun Malhotra, Managing Director, Nissan Motor India Pvt. Ltd. Said at the event
Kerala is an important market for us and we are always considering innovative initiatives to engage our customers. We are delighted to be part of our customer’s lives on this auspicious occasion of Chingam festivities, and look forward to a prosperous year ahead